Shoot the road to Adi Kailash.
Travel is on us.

There are two ways in, and your follower count decides which. Every creator, at any count, gets a link of their own: 50 travellers who book through it earn a fully sponsored trip. From 20,000 followers you also get a discount on any package, now. You send your handle, your count and your plan from the creators page; we look at the account and send your link, and your code if you have one. You agree the plan with our team, travel with an editor and a guide, and after the trip we publish a post about you and feature you on the page.

It follows your follower count on the account you apply with: 15% from 20K, 40% from 60K, 50% from 100K and 100% from 1M, where 1M means the whole trip is on us. It applies to any package on the site. Instagram followers, YouTube subscribers and X followers all count.

Yes. You start with your own link, the same one every creator gets. Every traveller who books through it counts, travellers not bookings, so a family of four counts four: 10 travellers, merchandise and a feature; 25 travellers, half off a trip; 50 travellers, the whole trip, on us. Your code stays on their phone for 90 days and rides onto the booking ID, so nothing is tracked by hand. When your count passes 20,000, the discount opens as well.

Against your profile, before your code goes out. Where the platform lets us read the count, the creators page reads it as you type your handle; otherwise you type it and we check it by hand. We also look at what your account is about, because the trip is built around the story you tell.

A video editor from our team who supports your edit with the brand files, a guide beside you who knows where drones may not fly by the border and which locals will talk to your camera, our best car and our best stays, an official post about you on our blog, a place on the creators page, and Adi Kailash Explore merchandise made for creators.

Five things, fixed for every creator: UGC rights, ad rights, a collab post, use of our logo and the direction agreed with the team. On top of those you propose your own plan: what you will make, how much and when. Both are agreed with our team in writing before you travel, and we never ask you to say what is not so.

Yes, and it is planned differently from a creator trip: tell us the story, the crew and the month from the creators page, on WhatsApp or by email. We are from these valleys; we plan the shoot with you, with introductions in the villages, the crew's vehicles, stays and meals, the Inner Line Permit for each of you and the drone rules before you pack.

Yes. The gallery, the reels, the film and the brand files are cleared for creators in the programme, with credit, and our logo and promotional material come from the press kit. The one rule is the one we keep ourselves: the photograph is of the place it names.

No, and that is deliberate. Trade business runs through channel partners, with trade terms and a price sheet in writing; the partners page has the form. The creator programme is for people who make things for an audience.